Senior Lead, Demand Generation

<div class="content-intro"><p style="text-align: justify;"><span style="font-family: arial, helvetica, sans-serif; color: rgb(0, 0, 0); font-size: 12pt;"><strong>A Little About Us</strong></span></p> <p style="text-align: justify;" data-renderer-start-pos="362"><span style="font-family: arial, helvetica, sans-serif; font-size: 11pt; color: rgb(0, 0, 0);">EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere. EDB empowers enterprises to control risk, manage costs and scale efficiently for a data and AI led world. Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies. EDB’s data-driven solutions enable customers to modernize legacy systems and break data silos while leveraging enterprise-grade open source technologies. EDB delivers the confidence of up to 99.999% high availability with mission critical capabilities built in such as security, compliance controls, and observability. For more information, visit <a class="cc-1rn59kg" style="color: rgb(0, 0, 0);" href="http://www.enterprisedb.com/" data-testid="link-with-safety" data-renderer-mark="true">www.enterprisedb.com</a></span></p></div><h2><strong>Role Overview</strong></h2> <p>We are seeking a strategic Sr Demand Generation Manager to lead high-impact global pipeline initiatives across EDB’s enterprise growth motion. This role will own the strategy, orchestration, and optimization of integrated demand programs that drive measurable pipeline, accelerate revenue opportunities, and strengthen EDB’s market position across key segments. </p> <p>As a senior individual contributor, you will influence cross-functional go-to-market strategy across Marketing, Sales, SDR, Product Marketing, and Operations while serving as a leader in modern, data-driven demand generation practices. You will balance strategic planning with operational excellence, bringing a strong point of view on audience targeting, funnel optimization, campaign architecture, and pipeline acceleration. </p> <h2><strong>Key Responsibilities</strong></h2> <p><strong>Integrated Campaign Strategy & Execution</strong></p> <ul> <li>      Design and execute integrated, multi-channel demand generation campaigns that connect paid, owned, and earned touchpoints into cohesive buyer journeys – from awareness to conversion.</li> <li>Lead cross-functional campaign planning across Prod