About the role
<div class="content-intro"><p style="text-align: justify;"><span style="font-family: arial, helvetica, sans-serif; color: rgb(0, 0, 0); font-size: 12pt;"><strong>A Little About Us</strong></span></p> <p style="text-align: justify;" data-renderer-start-pos="362"><span style="font-family: arial, helvetica, sans-serif; font-size: 11pt; color: rgb(0, 0, 0);">EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere. EDB empowers enterprises to control risk, manage costs and scale efficiently for a data and AI led world. Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies. EDB’s data-driven solutions enable customers to modernize legacy systems and break data silos while leveraging enterprise-grade open source technologies. EDB delivers the confidence of up to 99.999% high availability with mission critical capabilities built in such as security, compliance controls, and observability. For more information, visit&nbsp;<a class="cc-1rn59kg" style="color: rgb(0, 0, 0);" href="http://www.enterprisedb.com/" data-testid="link-with-safety" data-renderer-mark="true">www.enterprisedb.com</a></span></p></div><h3><strong>Role Overview</strong></h3> <p>We are seeking a Demand Generation Lead, Web &amp; Digital Experience to own the execution of EDB's inbound lead generation strategy. This role sits within the demand generation team, reporting to the Director of Demand Generation, working in close alignment with web, content marketing, and product marketing — <strong>focused on reaching buyers with intent,</strong> bringing them to the site, and converting them into qualified inbound leads (contact form fills, demo requests, and booked meetings).</p> <p>You will build and refine conversion-focused channels and experiences, ensure the website is a high-performing inbound conversion tool, and support EDB's e-commerce storefront as a self-serve pipeline source. <strong>This includes optimizing how EDB shows up across traditional search (SEO), LLMs (AEO),</strong> and other external web surfaces — capturing demand where buyers are already looking.</p> <p>This is a hands-on, execution-oriented role for someone who understands how buyers move through a digital experience and knows how to optimize every touchpoint — from first discovery to on-page conversion — to drive action.</p> <h3><strong>Key Responsibilities</strong></h3> <p><strong>Inbound Lead