About the role
<p><strong>About OptiSigns</strong> OptiSigns is a global leader in digital signage and digital experience, offering SaaS solutions that help businesses create seamless online and offline experiences. Our platform brings together AI, IoT, and no-code/low-code tools, enabling 36,000+ customers worldwide to run dynamic digital signage. With a strong existing customer base in the region and growing demand across Europe, we are building a local sales team in Munich to expand our presence in the DACH market.</p><p><strong>The Role</strong> As a Sales Development Representative, you are the first point of contact for prospective customers in the DACH region. You generate and qualify pipeline through outbound prospecting and inbound follow-up, and book qualified meetings for our Account Executive. You report to the Commercial Director and work closely with the AE to grow our footprint in German-speaking markets.</p><p><strong>Responsibilities</strong></p><p><strong>Outbound Prospecting:</strong> Identify and reach target accounts across DACH through calls, email, and LinkedIn, using researched, personalized outreach to start conversations.</p><p><strong>Lead Qualification:</strong> Respond to and qualify inbound leads, assess fit and intent, and prioritize the strongest opportunities.</p><p><strong>Meeting Generation:</strong> Book qualified meetings and product demos for the Account Executive, and ensure clean handoffs.</p><p><strong>Account Research:</strong> Build target-account lists, map key contacts, and understand prospect needs before outreach.</p><p><strong>Pipeline Hygiene:</strong> Keep activity, contacts, and opportunities accurate and up to date in HubSpot.</p><p><strong>Targets:</strong> Meet or exceed activity and qualified-opportunity goals on a consistent basis.</p><p><strong>Compliant Outreach:</strong> Handle prospect data in line with GDPR throughout the prospecting process.</p><p><strong>Market Feedback:</strong> Share what you hear from the market — objections, needs, competitive signals — with the AE and Commercial Director.</p><p></p><p></p><p></p>