Director, Product Marketing, Acquia Source

<h5><strong style="font-size: 14px;">About Acquia</strong></h5> <p>Acquia empowers the world’s most ambitious brands to create digital customer experiences that matter. With open source Drupal at its core, the Acquia Digital Experience Platform (DXP) enables marketers, developers, and IT operations teams at thousands of global organizations to rapidly compose and deploy digital products and services that engage customers, enhance conversions, and help businesses stand out.</p> <p>Headquartered in Boston, MA, Acquia is a Great Place to Work-CertifiedTM company, is listed as one of the world’s top software companies by The Software Report, and is positioned as a market leader by the analyst community. We are Acquia. We are building for the future and we want you to be a part of it! </p> <p><strong>Career Exploration at Acquia</strong> </p> <p>Our recruitment process is designed to empower you in making the most informed decisions. Acquia is committed to providing an inclusive, transparent, efficient, and educational interview experience that cultivates exploration into career opportunities at Acquia</p> <p>You will discover the opportunity to grow your career here and learn from a global team that empowers you to exceed boundaries and achieve the extraordinary.</p> <h5><strong>The Role</strong></h5> <p>Acquia is hiring a Director of Product Marketing to own the go-to-market strategy and commercial success of <strong>Acquia Source</strong>, our digital command center for digital experiences. Acquia Source is the most important bet on our roadmap, and we need a leader to drive the GTM for our solution end to end.</p> <p>This is not a role for someone who wants a tidy brief and a long ramp. The product is evolving fast, the market is moving faster, and the buyer (marketing, IT, security, and the C-suite all at once) is recalibrating what they expect from a DXP in an AI-first world. We need a leader who can walk into ambiguity, find the through-line, and get the company moving in the same direction within weeks, not quarters.</p> <p>You will own the narrative, the launch motion, the sales enablement, and the commercial outcomes for Acquia Source end to end. You will not wait to be told what to do. You will see the gap, jump in, own it, and bring the rest of the org with you.</p> <h5><strong>What You'll Own</strong></h5> <ul> <li><strong>GTM Strategy for Acquia Source.</strong> Own the end-to-end GTM for our solution, including the command center, Acquia AI, and Source CMS. Define the ICP, the buyer journey, and the routing logic across every conversation a seller will be in (AI invisibility, CMS displacement, Drupal ecosystem, security-led, agency-driven, expansion). Make it crystal clear which conversation a