About the role
<p><strong>Who We Are</strong></p> <p>At 2K, we create some of the most iconic and culture-shaping video games in entertainment, including <strong><em>NBA® 2K</em></strong>, one of the top-selling franchises in the world, and legendary titles like <strong><em>BioShock®</em></strong><em>, </em><strong><em>Borderlands®</em></strong><em>, </em><strong><em>Mafia</em></strong><em>, </em><strong><em>Sid Meier’s Civilization</em></strong><strong>®</strong>, and<em> </em><strong><em>XCOM®</em></strong>, as well as fan favorites <strong><em>WWE® 2K</em></strong><em>, </em><strong><em>TopSpin®</em></strong>, and <strong><em>PGA TOUR® 2K</em></strong><em>.</em> We build unforgettable experiences by pushing the boundaries of creativity, authenticity and innovation across every genre.</p> <p>Our portfolio is brought to life by some of the most influential game development studios in the world. <strong>Visual Concepts, Firaxis Games, Hangar 13, Cat Daddy Games, 31st Union, Cloud Chamber, Gearbox, HB Studios, </strong>and <strong>2K SportsLab</strong> create world-class experiences across platforms.</p> <p>But what truly powers 2K is our people.</p> <p>We believe the best ideas come from teams that feel empowered, supported, and inspired. As an equal opportunity employer, we are committed to fostering a diverse, inclusive workplace where people are encouraged to <strong>come as they are</strong> and do their best work.</p> <p><strong>What We Need</strong></p> <p>The Social Media Strategy Coordinator is an entry-level professional individual contributor within the NBA 2K social marketing team. This role focuses on executing social media tasks of defined scope, primarily supporting the broader social strategy through active monitoring and tactical execution. Working under direct supervision, the Coordinator assists in maintaining a positive brand presence by supporting and executing flawlessly across the team.</p> <p><strong>What You’ll Do</strong></p> <ul> <li>Execute social marketing tasks as assigned by senior staff inclusive of publishing, commenting and reporting.</li> <li>Monitor social channels and act as an active listener to identify and understand trends and opportunities.</li> <li>Assist in the analysis of channel sentiment data to provide results and summaries</li> <li>Contribute to the development of key social content and assets</li> <li>Provide real time and sustained engagement across priority social channels</li> <li>